Data Reveals UK Cities That Are Paying the Most to Visit a Hairdresser in 2024
Research by Yell has found that Londoners are paying the highest rates to visit a hairdresser in the UK. The average price in the city is 42% above the UK national average of £130. Data reveals that the average cost across the UK to get a wash, cut and blow dry in 2024 is £48, whilst the average cost of the same treatment plus a colour service now sits at £130.
Rising energy and business costs in 2024 have seen hairdressers' costs increase by over 20%. As salons try to recoup these costs, it’s been reported that over
will increase their prices over the next 3 months. In the third quarter of 2023 alone, Brits spent around
billion in the industry which had a value of
billion by the end of the year. With this in mind, looking at the most popular hairdressing services across the UK,
at
have identified the UK regions that are paying the most to visit a hairdresser in 2024.
The Cost of Hairdressing Services by UK Region
As Brits head off on their summer holidays, search demand for hairdressing services is on the rise. Besides December, the summer months between June and August see the biggest spike in searches for “haircuts near me” across the UK. Searches go from an average of 4,600 searches to 6,181 per month through the summer months. Searches for “hair colouring near me” also see an annual spike between June and August, jumping to 1,000 per month compared to 800, on average, at any other time of year.
The team at Yell have looked into the most commonly asked-for hair services, taking into account the costs of a wash, cut and blow dry service, as well as the costs of a colour service. By combining the average costs of both of these services, they have revealed the highest and lowest-paying cities for both the combined service and the stand-alone services.
Data reveals that the UK's average cost to wash, cut and blow dry in 2024 is £48, whilst the average cost of the same treatment plus a colour service now sits at £130.
London was revealed to be the highest paying region for a wash, cut and blow dry plus a colour service. The average price in London is £184 which is 42% higher than the UK national average cost of £130.
Coming in second was Glasgow, paying an average of £159 for a wash, cut and blow dry plus a colour service, which is 22% above the national average.
Coming in third highest is Brighton, paying £155 which is 19% above the national average for a wash, cut and blow dry plus a colour service.
The joint lowest-paying regions are Manchester and Nottingham, costing an average of £101, which is 22% below the national average.
| Rank | City | Total cost of wash cut and blow dry + colour service | Total cost of wash cut and blow dry + colour service |
|---|---|---|---|
| 1 | London | £184 | 42% |
| 2 | Glasgow | £159 | 22% |
| 3 | Brighton | £155 | 19% |
| 4 | Birmingham | £154 | 18% |
| 5 | Liverpool | £147 | 13% |
| 6 | Newcastle | £127 | -2% |
| 7 | Bristol | £126 | -3% |
| 8 | Belfast | £123 | -5% |
| 9 | Leicester | £122 | -6% |
| 10 | Sheffield | £117 | -10% |
| 11 | Edinburgh | £115 | -12% |
| 12 | Leeds | £111 | -15% |
| 13 | Cardiff | £104 | -20% |
| 14 | Nottingham | £101 | -22% |
| 15 | Manchester | £101 | -22% |
Cost by Treatment Across UK Regions
Londoners are paying the highest average cost for a colour treatment at £122 - 48% higher than the £82 UK average. They are also paying 29% more (£62) for a wash, cut and blow dry stand-alone service, which is the highest in comparison to all other UK cities.
Cardiff is the lowest-paying city for the average colour treatments, costing £54, which is 34% lower than the UK national average of £82.
Nottingham is the lowest paying city for a stand-alone wash, cut and blow dry at £33 - 60% lower than the national average.
| City | Average cost of wash cut and blow dry | Average cost of colour treatments |
|---|---|---|
| London | £62 | £122 |
| Glasgow | £60 | £99 |
| Brighton | £46 | £109 |
| Birmingham | £56 | £98 |
| Liverpool | £54 | £93 |
| Newcastle | £51 | £76 |
| Bristol | £42 | £84 |
| Belfast | £47 | £76 |
| Leicester | £42 | £80 |
| Sheffield | £47 | £70 |
| Edinburgh | £44 | £71 |
| Leeds | £43 | £68 |
| Cardiff | £50 | £54 |
| Nottingham | £33 | £68 |
| Manchester | £40 | £61 |
How to Support Your Local Hairdressing Salon
Alongside booking appointments, there are lots of ways to support a local salon during these financially challenging times. The experts at Yell have compiled a list of a few helpful tips on how to do this.
1. Interact with your hairdresser's social media platforms
of UK hair salons utilise social media to market their businesses. Liking, sharing and commenting on one of your salon’s social media posts is one of the easiest ways to support. One share alone can help their posts reach new customer bases that they wouldn't have reached previously, meaning you are helping increase your salon's clientele and expand their business with just a few clicks.
2. Purchase hair products directly from the salon
As of 2023,
of hairdressing customers said they would like to purchase retail products while in the salon, while only 28% of them actually do. Whilst purchasing our hair products online may be convenient, it is not beneficial for your hairstylist. To help support and grow their business, you might decide to purchase their recommended products from the salon directly the next time you have an appointment.
3. Give positive reviews for your hair transformation
Reviews are crucial to businesses, as it is one of the first things people look for when trying a new salon. One good review can go a long way and can help salons and stylists increase their bookings and build up their regular
4. Buy gift vouchers
Gift vouchers are a great present idea, especially if you are stuck on what to get that special someone. Whilst making a great last-minute present, buying a gift voucher from your salon also helps with the business's cash flow - whether it is for the value of £10 or £100, the salon will appreciate and benefit from the gesture.
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